Welcome to my blog 👋 Where social media strategy actually makes sense!

If you’re sick of guessing what to post or chucking content out with no real plan, you’re in the right place. As a social media freelancer, I work with businesses every day who want their social to do more than just “look nice”. They want it to bring in leads, sales and proper results.

This blog’s packed with straight-talking advice, simple strategies and ideas you can actually use. No corporate waffle, no overcomplicated frameworks, just what works when it comes to planning content, growing your audience and getting more from your social media.

Whether you’re doing it yourself as or business owner or if you’re part of a marketing team, you’ll find tips here to help your content work harder.

Social Media vs Paid Ads: What Should Lancashire Businesses Focus On?

It feels like marketing budgets are constantly getting stretched! And if you’re in that position, a logical question to ask is about whether you should focus more on organic or paid social.

This blog gives you the approach you need.

The Best Social Media Platforms for Lancashire Small Businesses in 2025

There’s a lot of pressure on businesses these days to be on EVERY social media platform. But it’s one of the worst things you can do!

This blog breaks down the smart way to approach it that’ll save you both time and money.

Why Preston Businesses Are Wasting Money on Social Media (And How to Fix It)

Listen, I get it… every business wants to ‘blow up’ on social media like Preston’s most famous company SpudBros.

But in trying to chase virality, soooo many companies fall into the trap of wasting money.

This is my guide to how you fix it.

What Does a Freelance Social Media Manager Actually Do? (A Guide for North West Businesses)

If you’re a North West-based business in Lancashire in the early stages of deciding to hire a social media manager, you’re probably wondering what you’ll actually be getting in return 😅

This blog breaks down the deliverables you should expect and the traps you NEED to avoid…

How Much Does a Social Media Manager Cost in Lancashire?

It’s the question not many freelancers like answering 👀 But they should!

If you’re looking to invest in a social media manager for your business (either full time or a freelancer), this blog breaks down exactly how much you’d need to invest to make it viable.

Social Media Consultant Bolton – Make Your Socials Work Harder

Bolton! The home of the Wanderers, Paddy McGuinness, Peter Kay…and plenty of ambitious businesses.

If you’re a Bolton-based company looking to take your social media to the next level, take a look at how I can help you.

Social Media Consultant in Lancashire – Let’s Make Your Socials Work

Lancashire has plenty of ambitious businesses looking ahead to their next stage of growth (and I bet yours is one of them 👀). But the issue is a lot of companies struggle when it comes to creating regular social media content that converts.

Tap to see how I can help.